BRAND MOCKUPS

What are Brand Mockups?

A mockup is a template that we can use to showcase a logo design to the client more creatively or realistically. We can use a mockup to illustrate to the client how the logo design would look in the real world.

Why do we require brand mockups?

It allows a client to see how their new logo might look IRL or how a color palette pulls through packaging before signing off on the final design.

What are tools or websites that we can use for making the mockups?

Adobe XD, Mockup Plus, Frame Box, Freepik

What are the promotional and stationary materials in brand and identity and why do we need them for

branding?

Items  Included In Branded Stationery-

• Business cards.
• Letterhead for print.
• Word Letterhead.
• Envelope.
• Email Signature.
• Social Media Cover.

Brand stationery is more than a piece of paper. It's the element that consolidates the visual identity and helps the brand stand out in front of the customers. Moreover, it also helps the business look more credible and professional.

  It establishes the brand image

Customized stationery helps establish the brand image that was created for the business. Customers, employees, and business partners should be able to recognize the brand the second they receive your branded envelope, letterhead, or sticky note.

References- 

https://logogeek.uk/logo-design/present-with-branding-mockups/#:~:text=A%20mockup%20is%20a%20template,like%20in%20the%20real%20world.

https://warpweftbranding.com/why_do_designers_use_mockups/#:~:text=It%20allows%20a%20client%20to,for%20a%20designer%20are%20endless.

https://www.designfreelogoonline.com/information-branding-stationery-design/